Atherton Bikes

Specialist Sports

DYFI

Each x Every

Alicia J Diamonds

Wanna Train

Design'd Living

Idle Hands

Stoli Vodka

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We are The Coconut Studio

The Coconut Studio is a full service digital design agency specialising in the lifestyle and sports brands. read more

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The Coconut Studio
34-36 Seamoor Rd
Bournemouth, BH4 9AS
United Kingdom

Atherton Bikes

Bespoke e-commerce store for an iconic brand

BACKGROUND

ATHERTON BIKES

A dream come true for the Atherton family when they found investment from Dragons’ Den entrepreneur Piers Linney, enabling them to engineer world-class custom fibreglass bikes.

  • UX DESIGN
  • E-COMMERCE STORE
  • BESPOKE ERP SYSTEM

MAGENTO STORE

unrivalled fit and performance

From the customer journey and entering their measurements, we’ve worked with Athertons to create a unique Fit Calculator that finds the perfect frame, or enables them to create a fully customised bike tailored to the customer's measurements. Working with their in house engineer we repurposed their geometry calculations to work online for a unique customer experience.

CUSTOM ERP SYSTEM

Power is in the details

Harnessing the power of Magento and working closely with the factory behind the scenes we’ve developed a bespoke ERP system, which allows bikes to be fully stock controlled, with all the components and dependencies tracked to a specific day. Allowing orders to be entered into a complex build slot calendar giving customers accurate estimation of when they tailor-made will be completed.

Want to work with us or discuss a project?

Get in touch

We are The Coconut Studio

The Coconut Studio is a full service digital design agency specialising in the lifestyle and sports brands. read more

Visit

The Coconut Studio
34-36 Seamoor Rd
Bournemouth, BH4 9AS
United Kingdom